During an interview on Daybreak Hitz with Andy Dosty, Joe Mettle made it clear that he would not accept sponsorship from such brands for his events.
He stated, “It is a no for me. Aside from faith, you can only work with brands that complement what you do.”
When asked about accepting anonymous sponsorship from an
He further explained that corporate sponsorships usually come with
strings attached, as there are often obligations to fulfil in return.
“A company’s sponsorship is mostly not free since no matter what, you will be required to pay it someday since you will be invited on their stage,” he stated.
The FDA in its guidelines for the Advertisement of Foods published on February 1, 2016 stipulates that “No well-known personality or professional shall be used in alcoholic beverage advertising.”
The authority explained that the guideline was necessary to prevent minors from being addicted to alcohol due to the influence of celebrities. The FDA further noted that the ban was in adherence with a policy by the World Health Organisation (WHO), and also part of efforts to protect children and young ones from being lured into alcoholism.
